Service design is the activity of planning and organizing a business’s resources (people, products and processes) with the goal to improve the experiences of both the user and employee to better support customer journeys.
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It's about framing long-term goals of a business, mapping the user's empathy, creating a journey map and sketch, prototype and test solutions.
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Single activities and methods get combined in a linear way to a set of activities, which help to solve big problems easily and in a matter of days, not months.
To make this work, C-level stakeholders get invited to bring their insights and expertise to create a solution to a big problem, together, actively.
User Experience Design listens to the end users' needs and pains in order to create an informed understanding of the improvement space - in order to establish a holistic and more efficient way to interact with a service or a product.
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"User experience" deals with all aspects of the end-user's interaction with the company, its services, and its products.
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This field of expertise is all tactical. Common projects rank from creating a totally new, holistic service, also known as Minimum Lovable Product, in a variety of ecosystems and touchpoints.
Also seen a lot, is the implementation of new features to an existing product or service or migrating a service to a different country.
Visual Design is all about the look and feel of a product, brand or service - in every customer facing touchpoint and media type.
It aims to establish your company's philosophy and strategy on a meta level expressed with color, fonts, whitespace, animations and transitions.
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Focuses on the aesthetics of a product and its related materials by strategically implementing images, colors, fonts, and other branded elements.
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Common visual design artifacts like wireframes, interactive prototypes, style guides and mood boards support the user experience. Small details of a product’s aesthetics can play a significant role in the design and acceptance of the user experience.
World Wide Web, also known as "WWW', "Web" or "W3", is the universe of network-accessible information, the embodiment of human knowledge.
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Is an information space where documents and other webresources are identified by Uniform Resource Locators (URLs), interlinked by hypertext links and accessed via the Internet.
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The Web has a body of software, and a set of protocols and conventions. Through the use hypertext and multimedia techniques, the web is easy for anyone to roam, browse, and contribute to
It began in 1989 as a networked information project at CERN, where Tim Berners-Lee, now Director of the World Wide Web Consortium, W3C, invented the web as we know it today.
